The Play Attic
The Play Attic is an indoor kids’ play area in Msheireb. I developed the brand identity and social media launch plan. Contrary to promoting the space, the content focused on building a community using cute illustrations of the mascots.
The Play Attic is an indoor kids’ play area in Msheireb. I developed the brand identity and social media launch plan. Contrary to promoting the space, the content focused on building a community using cute illustrations of the mascots.
This included designing the playful mascots (Bunny, Kitty, and Bear), as well as creating infographics throughout the play area, wallpapers, gift cards, giveaway baskets, and opening day invites. I also designed the facade of the space to align with the overall brand aesthetic. My role covered every visual aspect of the brand, ensuring a cohesive and engaging experience for both children and parents across all touchpoints.
This included designing the playful mascots (Bunny, Kitty, and Bear), as well as creating infographics throughout the play area, wallpapers, gift cards, giveaway baskets, and opening day invites. I also designed the facade of the space to align with the overall brand aesthetic. My role covered every visual aspect of the brand, ensuring a cohesive and engaging experience for both children and parents across all touchpoints.
Branding, Illustration, Animation
2019
Services
Brand Identity Design
Web Development
3D Rendering
Illustration
Animation
Content Creation
Resources
Services
Brand Identity Design
Web Development
3D Rendering
Illustration
Animation
Content Creation
Resources
Services
Brand Identity Design
Web Development
3D Rendering
Illustration
Animation
Content Creation
Resources